NISHA MEDICAL / Ool Digital
ENDOTHEIA LAUNCH VIDEO
ENDOTHEIA
ENOTHEIA by Nisha Medical, our objective was to translate an emerging endoscopic technology into a clear, engaging, and future-forward communication.
We developed a launch narrative that reframes the way endoscopic surgery is presented moving beyond traditional medical communication to highlight innovation, precision, and transformative impact.
HOW DID WE CREATE THIS?
Working closely with medical illustrators, we ensured precise interpretation of anatomical structures and textures, achieving scientific accuracy without relying on graphic realism.
This approach allowed us to create refined, approachable visuals that clearly communicate complex medical concepts while maintaining a clean, modern Med Tech aesthetic.
