This launch campaign for Emperador cookies’ new flavor Moka gave us the opportunity to develop a commercial from bottom to top, having the complete confidence of Pepsico to showcase their idea into this amazing video where our main challenge was to illustrate the strong but subtle flavor of coffee beans that made XTRA POWER MOKA unique and enhance our protagonist cookie with impactful VFX.
Pepsico México / Emperador
Emperador xtra power moka
HOW DID WE CREATE THIS?
The direction is Key!, We have a very strong Creative / Art direction department and they are involved in all of the production process, from ideation to execution guiding the 3D artist all the way to ensure the vision meets the quality that we deliver.
We have a food stylist guiding the look development making every product looks as tasty and beautiful as it can be.
